|
Feature |
Enterprise Version 8.0 for .NET (Shared Server
Version) |
Enterprise Version 8.0 for .NET
(Full Version) |
| Hosting
Requirements |
Windows Server running ASP.NET 2.0 |
Windows Server running ASP.NET 2.0 with Admin
Access |
| Free installation
and free technical support. |
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| Easy-to-use, intuitive
HTML administration interface allows you to administer the product
from any location with web access. |
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| Supports an unlimited
number of Newsletter Lists, and Newsletters.
Subscribers can belong to any number of Newsletter Lists. |
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| Uses SQL
Stored Procedures for optimal performance and
security. |
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| Supports
multiple users with separate accounts allowing
you to offer a newsletter service to your
customers. |
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| Application
supports creating sub users within a given user
account with specific tasks assigned. For
example, a sub-user could be created with
permissions to view reports. |
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Newsletter List and Subscriber List
Functionality |
| Automatically creates
newsletter signup forms that can be placed on any web site.
Also includes option to create opt-out form for
placement on a web site. |
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| Opt-in
form includes option to include CAPTCHA
verification to prevent automated submissions.
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| Uses
a Confirmed Opt-In
verification by email to verify the validity of the user's email
address and to prevent people from maliciously subscribing others.
This feature is optional but not required. |
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| Lists can be public or
private. Private lists are not available to subscribers and
typically for internal use or private mailings. |
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| Option to
specify custom character sets for each
Newsletter List. |
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Includes a
Subscriber List Builder tool for querying the
database to build new lists based on:
- Existing Lists
- Demographics
- Join Date
- Account Update Date
- Views/clicks
- Bounces
- Delivery Format
- Salutation
- Suppression against other lists
- Suppression against specific domains
- List Splitting
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| Option to
define domain suppression lists that can be
applied on Import or sending. |
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Newsletter Functionality |
| Supports HTML and TEXT
newsletters. |
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| Built-in
HTML WYSIWYG editor for direct creation of
newsletters within the web interface. |
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| WYSIWYG
Editor includes built-in support for
templates and includes 30 sample templates.
Additional templates can be uploaded and stored. |
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| Option to
import a web page as a newsletter or a local
file. |
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| Supports
Sending multipart MIME email
to let the email client detect and determine
which version to display. |
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| Option to
specify separate Rich Text newsletter for AOL
users.
Click here for more
information on AOL HTML Compatibility. |
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| Option to embed
a link in the text version of your newsletter
that leads to a page showing the HTML version.
The stats are fully tracked for this newsletter.
The parameter is called ##HTMLNewsletterURL##.
Similar parameter available for displaying the
text version. |
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| Supports file attachments for
all newsletter types; Images can be attached
directly to email message or referenced using
the full URL to the image. |
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Includes
option to forward newsletter to a friend.
Friend's email addresses can be collected and
stored in the software. Option supports
defining up to 10 friends at one time. |
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| Ability to
create / save custom text fields at the client
level, for use as variables in messages. Both the
variable or text field data can be inserted
through a drop-down menu on the new WYSIWYG
editor. |
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| Ability to
create JavaScript to display archived
newsletters on a web site. |
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Subscriber Functionality |
| Option
to personalize your newsletters by including the
subscriber's name, email and other demographic
information that you collect. For example,
"Dear John Doe,". |
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| Option to capture demographic parameters from subscribers. Parameters can
be included in the newsletters during delivery. |
Up
to 25 fields |
Up
to 25 fields |
| Includes a subscriber
administration interface for members to manage their
subscriptions. Functionality includes changing
subscriptions, contact information, updating email address, and
un-subscribing. |
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| Subscriber
Limit based on license purchased. License
ranges from 50,000 email addresses/subscribers
up to over 1 Million. Base License is
50,000 subscribers. |
Up to 100K |
Up
to 1 Million+ |
|
Import and Export Features |
| Option
to import email addresses and other demographic
subscriber information directly from an ODBC
compliant database. Import mappings can be
saved for re-use. |
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| Option to add a bulk
list of name and email addresses which are separated by a comma, tab,
or carriage return. |
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| Option to export email
addresses and other subscriber information to Excel. |
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| Option to remove a bulk
list of email addresses. |
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Option to
import pending subscribers and email an
invitation asking them to join your list. |
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| All
Reports can be exported to excel. |
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Opt Out List Tracking |
| Option to track
un-subscribers on an opt-out list to prevent re-importing a subscriber who has opted
out in the past. Subscribers can be filtered against the
opt-out list. |
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Opt-Out
behavior complies with US Spam laws |
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Opt Out list
retains these fields in the opt-out list to comply
with spam laws:
- Date Subscribed
- IP Address
- Opt In Method
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| Option to import
an opt out list from any type of database. |
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| Allows user to
enter a reason why they are unsubscribing. |
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List-Specific Opt Outs. |
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| Addresses stored
on the opt-out list do not count toward the
"user" license. |
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Unsubscribe By Email option for unsubscribing by
email. Includes option to include GMail
List-Unsubscribe header. |
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Newsletter Delivery |
| Newsletter
delivery via optimized 3rd party
message queuing and bounce detection software.
Click
for overview of the applications architecture. |
NA |
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| Ability
to schedule email campaigns for future delivery
(up to 60 days in advance). Newsletters
can be scheduled in 15-minute intervals such as
2 PM, 2:15 PM, 2:30 PM, 2:45 PM, etc. |
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Ability to schedule email campaigns as Recurring
Campaigns that are continually rescheduled at a
specified interval with a specific cutoff date.
The interval can be Daily, Weekly, Monthly,
every 10, 20, 30, 60, 90 or 180 days. |
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| Option
to target newsletters based on collected
demographic data. |
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| Option
to email most recent newsletter or a specific
newsletter after a confirmed opt-in. |
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| Option to use
IIS SMTP Server in addition to Quicksoft SMTP
Express as well as a specific SMTP server of
choice.
Also has
direct support for Socket Labs Hurricane Server. |
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Option to define
and send through multiple servers/SMTP Servers.
Each individual user account can be forced to
use a specific server or allowed to select a
server. |
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| Option to
send a newsletter to those who did not view or did
not click on any links in a previous newsletter.
Option to send based on those who did view/click
as well as those who clicked specific links. |
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A/B list
splitting. Send to even or odd subscribers
or choose the first 50 percent or last 50 percent
of subscribers. |
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| Option to
define custom email headers. |
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Supports numerous sending criteria
including Demographics; based on
views/clicks or lack of views and
clicks; based on bounces; based on
delivery format; list splitting by
odd/even subscribers; list splitting by
first half/last half; option to ignore
subscribers based on send history; based
on join date; based on account last
update date; based on list suppression;
based on who clicked a specific link;
and more. |
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Bounce Handling |
| Automated
tracking/filtering of bounced email addresses.
Addresses can be removed after X number of
bounces. Click
for more information. |
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| Option
that retains a list of bounce reasons for each
bounce. |
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| Tracking
of both hard and soft bounces. |
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| Option to
automatically delete a subscriber (and place on
the opt-out list) after meeting a specified
bounce threshold. |
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Reporting Options |
| All
reporting is real-time. |
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| Ability to
measure the effectiveness of an email marketing campaign
by tracking views/open rates, and clicks for each individual
newsletter campaign. Ability to track
views/open rate, and clicks for each individual subscriber. Clicks can
also be tracked on each individual link. Follow-up
newsletters can be sent to those who clicked on
a specific link(s). |
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| Option to report
on list of subscribers who clicked a specific
link. |
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Conversion Reporting: Option to track and
report on conversions. Conversions are
tracked by placing a cookie on the subscriber's
computer when a link is clicked.
Conversions could be sales, signups, leads, etc. |
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Executive Report: The executive report
summarizes a specific campaign or newsletter.
Some of the report items include: Number sent,
clicks, views/opens, open rate, click rate,
hard, soft and total bounces, delivery rate,
unique rates, conversions etc. |
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| Bounces
By Domain: This report summarizes
which specific domains are generating the most
bounces in order to help spot delivery issues
with specific domains. |
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| Option to
email any report to any email address after it is
created. |
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Automated Email Options |
| Option to email
users when a person subscribes and/or un-subscribes
or updates their profile. |
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| Option to have
daily, weekly, or monthly subscriber summary emailed to
site user. Report includes total subscribers, new
subscribers, new un-subscribes, and a count of
subscribers on each list. |
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Supports
Auto Responses based on subscriber activity.
For example, you can send a specific email when a
subscriber Joins a list, clicks a link, views a
newsletter, or updates their subscriptions. |
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Option for the
Administrator to be notified each time a
newsletter is submitted to the queue, each time
a newsletter send starts, and each time a send
completes. |
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Security, Auditing and Monitoring Features |
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Password
Features: Supports/Requires Strong
Passwords; Option to lockout users after X
Failed Login Attempts; Option to require users
reset their password after an expiration period;
Passwords are stored in database in an encrypted
format; Full control of whether or not users can
cookie their password. |
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Includes
Cross Site Scripting (XSS) checks to prevent
script injection attempts. |
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| Audit log
to track system changes made by your users and
administrator; option to a view a list of active
users logged into the system. |
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| Monitors disk
space and stops compiling messages if disk has
less than 500MB of free space. Program continues
when free space exceeds 500MB. Email
notification sent to administrator when disk
space falls below 500 MB. |
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| Option to
require users agree with a "Terms of Agreement"
when importing subscribers or sending
newsletters. |
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PDF Version 8
for ASP.NET